Job Title: Paid Search Manager
Job Type: Full-Time
Location: United States, Remote (w/ quarterly travel to PA), M-F, 9AM-5PM, Eastern Time
Restriction: This opportunity is for candidates residing in the United States
Compensation: $100,000 to $130,000 Annually + Potential Bonus + Benefits
The Digital Marketing Recruiters
Digital Marketing Recruiters has been in the digital marketing and recruitment space for over 25 years. We work with highly skilled marketing, digital marketing, and sales professionals and match them with our clients from diverse industries across the United States. Our selection process incorporates comprehensive resume screening, shortlisting, conducting video-recorded interviews and providing client information, administering written assessments (if required by the client), arranging client interviews, and facilitating job offers and placements.
If you are interested in this role but have any questions, concerns, or suggestions before applying, please don’t hesitate to contact us at inquiries@digitalmarketingrecruiters.com.
The Client
The client is a data-driven online platform that helps consumers make informed purchasing decisions through expert reviews, ratings, and side-by-side comparisons across a wide range of products and services.
The Role
The client is seeking a Paid Search Manager to join their remote team. In this role, you will oversee the full lifecycle of paid search campaigns, from building and monitoring to optimizing and reporting. The ideal candidate has hands-on experience managing and optimizing the full campaign lifecycle within Google Ads, Meta, and Bing, including bid strategy development and performance optimization. To be successful, you must thrive in a data-driven and fast-paced environment. This is an excellent opportunity to join a high-performing digital marketing team that values collaboration, creativity, and measurable results.
Responsibilities
- Manage the full lifecycle of paid search campaigns across multiple client accounts.
- Build campaigns from scratch in Google Ads and other platforms.
- Monitor pacing, spend, and ROI, adjusting bids, budgets, and structures as needed.
- Implement and optimize bid strategies based on performance data and campaign objectives.
- Use performance data to recommend scaling, pausing, or strategic shifts.
- Analyze search term reports to ensure alignment between user intent and product category.
- Audit daily conversion flow and proactively resolve tracking or performance issues.
- Stay up to date on brand offers, promotions, and content changes.
- Proactively identify and address issues before they impact campaign performance.
- Detects and communicates performance anomalies or data discrepancies.
- Explore innovative methods to expand and optimize paid media channels.
- Collaborate with the VP of Digital Marketing to prioritize initiatives and troubleshoot issues.
Requirements
- Bachelor’s degree required.
- 2+ years of paid media campaign creation and management in Google Ads is required.
- Proven experience managing the full lifecycle of campaigns (build, monitor, and optimize) is required.
- An analytical mindset and strong Excel skills (ex: VLOOKUP, SUMIF, Pivot Tables) are required.
- Reliable internet, a dedicated workspace, and initiative to succeed in a remote position are required.
- Able to travel to Pennsylvania quarterly for 2–3 days, with initial onsite training of 1 week required.
- Able to work EST hours (Monday-Friday, 9:00am-5:00pm) is required.
Benefits
- Medical, Dental, and Vision
- Holidays and Paid Time Off
Tags
United States, Remote, Work From Home, WFH, Full-Time, Market Research, Consumer Reviews and Comparisons, Consumer Insights, SEM Manager, PPC Manager, Paid Search, PPC, Google Ads, Microsoft Ads, Bing Ads, Campaign Management, Bid Strategy, Conversion Tracking, ROI Optimization, Campaign Scaling, A/B Testing, Data-Driven Marketing, Google Analytics, GA4, Excel, Pivot Tables, VLOOKUP, LinkedIn, Indeed, Glassdoor, ZipRecruiter, CareerBuilder, Monster
Digital Marketing Recruiters Job Opportunities
Visit our Careers Page at https://www.digitalmarketingrecruiters.com/job-listing/ to see our latest job opportunities. The positions listed below remain open while they are posted. If a position is no longer listed on our Careers Page, it has either been successfully filled or officially closed.
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