Job Title: Paid Media Strategist
Job Type: Full-Time
Compensation: $60,000 to $75,000 Annually + Bonus + Benefits
FLSA Status: Exempt
Division: Paid Media
Reports To: Director of Operations, Paid Media
Location: Remote-first company with physical offices in San Diego, CA, Colorado Springs, CO, and Columbus, OH
The Digital Marketing Recruiters
Digital Marketing Recruiters has been in the digital marketing and recruitment space for over 25 years. We work with highly skilled marketing, digital marketing, and sales professionals and match them with our clients from diverse industries across the United States. Our selection process incorporates comprehensive resume screening, shortlisting, conducting video-recorded interviews and providing client information, administering written assessments (if required by the client), arranging client interviews, and facilitating job offers and placements.
If you are interested in this role but have any questions, concerns, or suggestions before applying, please don’t hesitate to contact us at inquiries@digitalmarketingrecruiters.com.
Why You’ll Love Being an Interonaut 🚀(The Client)
When you join Intero Digital, you become part of a collaborative, creative, and growth-minded community of innovators, strategists, and creators working together to push the boundaries of what’s possible in digital marketing. As a full-service digital marketing agency with deep expertise across every major discipline, you won’t just be part of the digital landscape—you’ll help shape it.
The Mission (aka The Role)
Paid Media Strategists guide the strategic direction for their service line, ensuring every initiative ladders back to meaningful business outcomes. You’ll architect paid media roadmaps, lead strategic discussions with clients, and translate performance into long-term growth opportunities.
This role blends strategy with hands-on execution and regular client interaction. You’ll work alongside account managers and cross-service teams, elevating paid media from a channel to a business driver and ensuring work across departments connects into a cohesive visibility strategy.
The candidate may be based in any of the following US states: AL, AZ, FL, GA, IL, IN, KS, KY, MI, MN, MO, NC, NJ, NV, OH, TN, TX, UT, VA, and WI.
Mission Objectives (Essential Functions)
Strategic Ownership
- Own the strategic direction for your service line, ensuring initiatives map to client business objectives and department-wide goals.
- Design and refine both long-term vision and actionable steps for execution.
- Translate performance insights into growth strategies that drive measurable business outcomes.
Client Strategy and Execution
- Own a portfolio of clients, directly managing both paid media strategy and execution, including campaign performance, optimization decisions, and delivery against KPIs.
- Collaborate with AM and other service line strategists to deliver a cohesive client strategy that integrates all service lines into the larger marketing plan.
- Elevate client conversations beyond executional updates, connecting paid media strategy to broader business objectives and outcomes.
- Provide high-level recommendations on resource allocation, service mix, and roadmap prioritization.
- Anticipate and address client concerns, ensuring risks are surfaced early and solutions are aligned to long-term success.
Communication and Collaboration
- Assist with creating business reviews, joining monthly discussions, and leading relevant sections as needed.
- Collaborate with Account Managers, other service-line strategists, and related service-line roles in strategic client discussions, contributing insights and guidance as appropriate (e.g., handoffs, strategy calls, and reporting discussions).
- Support internal knowledge sharing through debriefs, service refinement discussions, and training initiatives.
- Collaborate with paid media directors for training, mentorship, guidance on evolving paid media trends, and support with escalated issues.
- Actively participate in client check-in calls with account managers to deliver paid media performance updates, strategic insights, and live platform views.
Performance Oversight and Innovation
- Oversee advanced paid media analysis, turning complex data into strategic insights and growth opportunities.
- Stay ahead of industry shifts (algorithm changes, AI-driven search, and competitive landscape); proactively adjust strategies to maintain performance; and guide clients and internal teams on implications.
- Ensure reporting highlights business impact, not just performance metrics.
- Identify opportunities to improve workflows and processes that enhance service delivery at scale.
- Contribute to shaping department-wide innovation, helping evolve Intero’s paid media approach as technology evolves.
Your Space Suit Specs (Requirements and Qualifications)
- Collaborative spirit and ability to thrive in an autonomous, remote-first environment.
- Curiosity and a drive to innovate.
- Excellent communication and interpersonal skills.
- Creative problem-solving and adaptability in a fast-changing environment.
- Strong project management and organization skills.
- Strong understanding of digital channels.
- Must have 5 years of experience as a Paid Media Analyst/Specialist.
- Must have proficiency with advertising platforms (e.g., Google Ads, Meta) and familiarity with analytics tools (e.g., Google Analytics).
- Must be comfortable with public speaking and presenting information.
- Robust command of the English language: writing, proofreading, and grammar.
- Organized and independently manages time and workload with little assistance.
- Strong editing and proofreading skills.
- Collaborative, but able to work independently.
- Ability to work 40 hours a week (remote).
- LinkedIn and Bing platform experience are preferred.
- Formal education not required—skills, integrity, and initiative matter most.
Bonus Program
In addition to base salary, this role is eligible for Intero Digital's quarterly Growth Bonus Program. The program is designed to reward team members who contribute directly to company growth.
Bonuses are funded each quarter once company performance surpasses a defined baseline. If targets are met, earnings could range between $1,000 and $5,000.
Company Sponsored Benefits (Your Interonaut Toolkit)
At Intero Digital, we believe in taking care of our crew. From stellar healthcare to interstellar growth opportunities, we’ve got you covered! Think of the following benefits as your toolkit for living your best work-life.
Time Off and Leave
- 1-Week Winter Break
- 13 Paid Holidays
- Flexible PTO
- Paid Sick Leave
- Paid Parental Leave + Return-to-Work Program
- Paid Jury Duty and Bereavement Leave
Health and Financial Benefits
- 100% Employer-Covered Medical Insurance
- 100% Employer-Covered Long-Term Disability
- 100% Employer-Covered Life Insurance
- 401(k) Matching after 1 Year
- Dental and Vision Insurance
- Short-Term Disability
- Hospital Indemnity and Critical Illness
- Voluntary Life and AD and D
- Legal Insurance
- Pet Insurance
Growth and Exploration Benefits
- Annual learning and development opportunities.
- Monthly all-hands team meetings.
- Employee resource groups for collaboration and connection.
Community Orbit
If you join our team, you’ll be more than just an employee—you’ll be an Interonaut!
Interonaut (noun) | in·te·ro·naut
A courageous explorer of digital frontiers—someone who leads with integrity, thrives under cosmic pressure and delivers the extraordinary; someone who boldly goes where no marketer has gone before, turning challenges into constellations of opportunity and lighting the path for others to follow.
Equal Opportunity Employer
Intero Digital provides equal employment opportunities to all teammates and applicants regardless of race, color, religion, sex, pregnancy, national origin, age, disability, marital status, sexual orientation, gender identity, genetic information, military status, or any other protected characteristic.
If you need accommodation during the hiring process due to a disability or the virtual nature of the process, please contact 866-788-3446.